About Us
The Creator/Brand Owner
Ibrahim Ameer, currently a Division 1 student athlete at Drexel University.
Previously an NJCAA All-American and finalist in wrestling. Over 12 Years of athletic experience and 8 years of calisthenics, lifting, and powerlifting.
Our mission
The fitness industry has strayed from its roots of genuine wellness and empowerment, I'm embarking on a journey to redefine what it means to be fit. My fitness brand is not just about selling products; it's a movement aimed at inspiring people to become the best versions of themselves. We're challenging the status quo of flashy gimmicks and unrealistic ideals. Instead, we're fostering a community where health and wellness are celebrated in all forms, and where individuals are empowered to embrace their unique journeys. It's time to reclaim the true essence of fitness and guide people towards a path of genuine well-being, both physically and mentally.
No Fear
Getting in shape isn't just about fitting into a smaller size or conforming to societal standards. It's about investing in yourself and your future. When you prioritize your health and fitness, you're enhancing not only your physical well-being but also your mental and emotional resilience. Being in shape empowers you to live life to the fullest, enabling you to pursue your passions and dreams with vigor and confidence. So, whether it's chasing after your kids, hiking a scenic trail, or simply feeling comfortable and confident in your own skin, getting in shape opens up a world of possibilities and enhances your overall quality of life.